Rugazy.brand@gmail.com
Welcome to Rugazy
Rugazy was founded in 2020 in Copenhagen, Denmark. Inspired by the vibrant and eclectic street style of Copenhagen, where fashion meets functionality with an effortlessly chic edge, our brand captures the essence of this Danish capitals fashion scene, known for its creativity, sustainability and timeless style.
Rugazy was born out of a desire to inspire a greener, more joyful, and individualistic future in fashion. What started as a spark of hope is now a growing brand dedicated to crafting stylish, eco-friendly clothing from recycled materials. After moving to Moscow, we’ve continued to redefine modern fashion, ensuring that our designs resonate with the beauty of everyday life and the boldness of artistic self-expression.
We’re more than just a clothing brand – we’re a community of passionate individuals who believe that fashion should be a true expression of self while honoring our planet.
Alice and Yana, cofounders of Rugazy, testing new t-shirts in action
February 2024
February 2024
What we stand for
- • Authenticity: We believe that fashion is about more than just following trends. Our designs reflect the individuality of those who wear them, allowing everyone to express their true selves.
• Sustainability: We’re committed to creating fashion that’s mindful of the planet. Our collections use sustainable materials, and we’re always exploring innovative ways to reduce waste and promote eco-friendly production.
• Creativity: We embrace creativity in everything we do, from our design process to our marketing campaigns. We aim to inspire people through clothing that blends modern fashion with artistic flair.
• Community: Rugazy is about more than clothing; it’s about connection. We work to foster a community of like-minded individuals who share our values and are excited about the future of fashion.
• Happiness: Above all, we believe fashion should bring joy. Whether it’s the feel of our fabrics, the uniqueness of our designs, or the positive impact we have on the planet, we strive to create moments of happiness for our customers.
At Rugazy, we’re on a mission to make modern fashion sustainable, fulfilling, and fun. Join us in our quest to redefine what fashion means, and be a part of a movement that values beauty in the ordinary, in emotions, and in memories. Together, we can make fashion a force for good.
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And no spam, of course :)
And no spam, of course :)
